He ended up paying more for the site this year then he sold it to IMVU back in 2015. Response to the suggestion that FA:U was sacrificedĭragoneer let it be publicly known that when it came to the deal of buying back the site, he got the short end of the stick. They didn't care about attendee well being, only money. The Hyatt also wanted us to run the con despite covid. Glaide's death was a tragic event which rocked our small organization, and this post hinting at it being something more is in bad taste. Question: What would have occurred if you did not buy FurAffnity back?ĭragoneer: I assume it potentially would have gone up to sale for other parties, and I can’t guarantee they’d have had the community’s interests at heart.įAU was unrelated to the purchase of Fur Affinity and was decision I made after covid related issues from the Hyatt putting money before attendee safety and the untimely deaths of one of our longest serving directors. It is uncertain if that is how things would have developed, or that they would have just sold the Fur Affinity property, which Dragoneer feared. And if the investors saw Fur Affinity as not in line with their goals of monetization and targeting the youth, it may have been restructured or sold off. Given their target for the youth, and a push toward crypto, it may have come down the line that if Fur Affinity was going to continue down the route of monetization of content creation through the use of “shinies”, one of the only major updates implemented under IMVU, then the refurbished curators may have an interest in implementing the conceptualized universal digital currency as the main financial transaction. Together Labs are turning to unite their platforms under a new crypto currency named VCoin. They wish to push more into the virtual world and digital currency spaces. According to VentureBeat, the company seems to be targeting a youthful, more tech-savvy audience. One of the main reasons that Dragoneer said that he decided to take back the site was because of the fear of what the new company’s goals were going to be under new management. They also made a new logo for the occasion. Dragoneer repurchased Fur Affinity, for more than he originally sold it for, and now owns it under his own company (Frost Dragon Art LLC) once again. This comes as IMVU is looking to restructure their company to be called Together Labs, and take on major investment from Chinese company NetEase. Your rating: None Average: 3.9 ( 12 votes)įur Affinity is now independent once again after five years under the management of social gaming company IMVU.
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